INTRO OFFERVerified
Shopify's standing new-merchant intro offer
Recently added
Short free trial followed by heavily discounted first months — the signup page states the exact current structure.
Shopify
Shopify is the leading hosted e-commerce platform: storefront, checkout, payments, and inventory in one subscription, extended by thousands of apps and themes. It scales from a first side-project store to enterprise brands on Shopify Plus.
Reviewed & updated Jul 16, 2026
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The verdict
The safest bet in e-commerce — reliable checkout, enormous ecosystem, and a famously cheap first-months offer to start. Budget realistically for apps and payment fees, which is where the true monthly cost lives.
A look at Shopify
Best for
Almost any product business that wants a serious store without owning infrastructure.
Not for
You mainly sell content/digital subscriptions or need deep custom checkout logic without Plus-level budget.
PRICING
Shopify pricing
| Plan | Price | Our take |
|---|---|---|
| Intro offer | Trial, then discounted first months | Shopify's standing new-merchant offer — the exact structure varies; the signup page states the current one. |
| Basic / Shopify / Advanced | Monthly, tiered | Tiers differ on staff accounts, reporting, and fees; annual billing is discounted. |
Pricing as of July 2026. Plans and credit allowances change often — check the official Shopify pricing page before committing.
THE TRADE-OFFS
Pros & cons
- Checkout reliability and conversion polish that competitors chase.
- The intro offer (trial then heavily discounted first months) makes starting nearly free.
- App and theme ecosystem covers virtually every need.
- Scales cleanly from hobby store to enterprise without replatforming.
- App subscriptions quietly inflate the real monthly cost.
- Extra payment fees apply when not using Shopify Payments.
- Deep customization of checkout is gated to the expensive Plus tier.
ALTERNATIVES
If Shopify isn't the fit
DEALS
Ways to save on Shopify
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ANNUAL SAVINGVerified
Save with annual billing on plans
Recently added
Paying annually lowers Shopify's monthly plan cost compared with monthly billing — the pricing page shows the current saving.
FAQ
Quick answers about Shopify
Shopify almost always runs a short free trial followed by heavily discounted first months. The signup page states the exact current terms.
Plan + apps + payment fees. Many stores end up at roughly double the base plan once essential apps are added — budget for it.
Yes, with additional transaction fees; Shopify Payments avoids those where it's available.
Workable with apps, but content/subscription-first businesses often fit dedicated platforms better.
See what Shopify has to offer
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